Posts by Nicole Dascenzo

Reaching your customer in an increasingly digitized world

How to get your customer to see you when you can’t see them Taking out an advertisement in a local newspaper simply won’t cut it anymore. Ads on the internet are getting easier and easier to dodge. As subscriptions to daily print newspapers continue to drop and online ad blockers become more prominent (and customers…

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Why Social Media is a Necessary Evil for your Business

The best ways to reach the best audience Social media has undeniably taken over the way that people communicate. Gone are the days of sending a letter or even an email to a friend to communicate online. While more traditional forms of communication are absolutely still existent – and used, – it is becoming increasingly…

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