Social media is an endlessly valuable tool that every business should incorporate into their marketing routine.

It’s a quick way to get smaller tidbits of information out to your audience rather than sending an email newsletter, and can work to get new customers familiar with your business as well. With the number of platforms available today, it can feel overwhelming. But if you aren’t well versed in social media, fear not, there are a few quick tips to help you maximize your potential. Read more