Reaching your customer in an increasingly digitized world
How to get your customer to see you when you can’t see them
Taking out an advertisement in a local newspaper simply won’t cut it anymore. Ads on the internet are getting easier and easier to dodge. As subscriptions to daily print newspapers continue to drop and online ad blockers become more prominent (and customers remain loyal to their favorite established brands), it can be hard for a startup to reach its intended market. The ways that businesses utilize technologies such as search engines and social media is more important than ever. Read more